I wanted something different than what everyone else has, and I wanted a skirt that was two different colors split down the middle. Sometime

Every brand has its own creative strategy that is different and tailored to the industry and specific company. If you're not sure where...

Not only will user generated content (UGC) take some of the stress of creating content from Social Media Managers, but it may also...

Unfortunately, today we say goodbye to one of my personal favorite retailers. Charlotte Russe has announced the closing of the company....

"what is going on", we asked ourselves as my friend and I had to run in heels through Florence Italy at 5 in the morning. We had been...

During my semester in Italy I lived on Via Ghibelina (a main street in the city). Very close to my apartment was a local foods market,...

While social media and the online world is a great tool that our generation is lucky enough to have, sometimes it gets to be a lot. This...

Social Media is a really great marketing tool if utilized correctly. Using the following tactics, you can create a successful social...

Blogging isn't just for hipsters anymore. More and more retailers are making blogs to engage with consumers. One of my personal favorites...

So you have a brand, you have a product, and you have a solid group of loyal customers. In order to expand, you may need some brand...

Having a few pieces to really pull together your wardrobe really helps with trying to stay trendy on a budget. Here's my top 3 must-haves...

Living in Florence gave me a pretty good amount of time to try out the best restaurants and cafes. Here are my favorites! Okay guys. This...